Since 1920, New Era has been the world’s premier headwear brand. Our products transcend time, culture, sport and fashion, and allow you to express your personality and style. Our focus, is, has been and always will be on creations that are inspired, designed and handcrafted to fit your life.
About New Era
Founded in 1920, New Era Cap Company, Inc., the leading headwear manufacturer and creator of New Era Apparel, brings to market products that transcend time, culture, sport and fashion. Producing more than 35 million caps per year, New Era is the exclusive manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and their Minor League affiliates and maintaining agreements with other licensed entities. On the street, New Era is known as the Originator of the True Fitted for its signature cap style, the 59FIFTY. The Company is headquartered in Buffalo, New York and operates facilities in Alabama, Canada, Europe, Japan and Hong Kong. New Era Cap is a Participating Company (PC) of the Fair Labor Association.
Al Boom Marine is the official distributor for New Era for Middle East. Find the latest New Era caps and apparel in New Era and Beyond The Beach stores.